May 2010

Searching for the right jewellery is a time-consuming part of your wedding preparations. But when you step into Bees you’ll breathe a sigh of relief. This well established fashion jeweller, based on Green Street in East London, has a dedicated section of fabulous wedding jewellery. It also offers a wonderfully unobtrusive service especially for brides.


INTRODUCING BEES....

Bees is part of the PureJewels family, which is an icon of the world famous Jewellers’ Row on Green Street. Founded in 1994, Bees offer a sassy and vivacious feel: this is a costume jewellery store for the young, fashionable Asian. Designed in-house and made with brilliant-cut diamante crystals, fresh water pearls, and finished with shades of gold or silver plating, the jewellery is sensational. It’s also surprisingly affordable – so it’s perfect for creating a glamorous look on the biggest day of your life.


BECOMING A BEES BRIDE

From contemporary tiaras to traditional tikas, bindis, ponchas, customised bangle sets and anklets, the Bees range includes everything a bride could want to complete her look. The collections are arranged by colour, making them easy to coordinate. Whether you wish to create an entirely traditional outfit, or you’d like to mix and match – perhaps even coordinating your accessories with a handed-down family heirloom – you’ll be able to do it at Bees.

Customer service is a particular point of pride. “It’s important for us at Bees to understand the customer’s personality and tailor their jewellery to suit them,” explains Meenal Sethi, who is Bees’ Head of Merchandising. “This gives brides a lovely, relaxed shopping experience when they visit us.” Colour Coordinators are on hand to welcome brides and their families into the store. They’re enormously experienced, assisting brides to choose a set of jewels that suits their personality, dress, and family. At last count, Bees stock one of the largest range of bangles and Asian jewellery in the UK. They can also offer advice on gifts and accessories for the rest of the wedding party. No surprise that this new service is now attracting brides from all over the UK. If you’re trying to find the right jewels to suit your wedding outfit, we suggest planning a day out to Bees.


HOW TO FIND BEES

Nearest tube station: Upton Park (District Line and Hammersmith & City). Exit the station and turn left. We are a five-minute walk down Green Street (no. 296 – 298). Visit Bees online at www.ShopBees.com for more Collections


As seen in Asiana Wedding Magazine (May 2010)


Back